Article spinning, keyword stuffing, excessive bookmarks, paid links, thin content, duplicate content, excessive blog commenting, etc. were once widely regarded as acceptable SEO tactics. Now these tactics can land you in big trouble with Google. For example, more than 400,000 websites were penalized by Google in January according to this webmaster support video from Matt Cutts. Thanks to Google’s Panda and Penguin updates, nothing about SEO is quick, easy or cheap which is why the cost of SEO is rising. In fact, if you find a cheap SEO company that promises quick results the best thing you can do for your website is run away. Just this week another major link network was penalized, affecting a large number of business websites. Hiring a cheap SEO company is like paying a high school kid to stand outside of your store and flip a sign or wear a funny outfit. It might attract attention, but it’s not the type of attention your business wants.
Quality SEO Takes Time
Skilled SEO firms write purposeful articles, blog posts, press releases and interviews, produce creative videos and infographics and use other formats that include very specific information about a company. Not only will high quality SEO providers prepare with extensive research, they will take care to write inspired content and post it to suitable websites for publishing. Sure, Google demands quality content. But with the company name, location, names of company executives and so on featured in the content, businesses expect quality too! Quality over quantity always pays off in the end. If you are interested in learning more about our high quality SEO services please contact us today.